tech
Social media’s next evolution: user-controlled algorithms
Social media feeds are becoming more customizable as platforms like Threads, Instagram, and TikTok introduce tools that let users directly influence the algorithms powering their recommendations.

TL;DR
- Social media platforms are evolving to give users more control over their feeds through AI-powered algorithm customization.
- Threads' 'Dear Algo' and 'Your Algo' features allow users to privately or publicly indicate content preferences.
- Instagram's 'Your Algorithm' tool lets users view and adjust topics that shape their recommendations across feeds.
- TikTok's 'Manage Topics' tool and AI-powered Smart Keyword Filters enable users to fine-tune content in their 'For You' feed.
- Customizable algorithms aim to boost user engagement by delivering content tailored to individual interests.