tech

April 4, 2026

Perplexity's "Incognito Mode" is a "sham," lawsuit says

Google, Meta, and Perplexity accused of sharing millions of chats to increase ad revenue.

Perplexity's "Incognito Mode" is a "sham," lawsuit says

TL;DR

  • A lawsuit alleges Perplexity shares user chat data, including sensitive information, with Google and Meta.
  • The "Incognito Mode" in Perplexity is claimed to be ineffective in preventing data sharing.
  • The lawsuit accuses Perplexity, Google, and Meta of violating privacy laws and putting profits over user rights.
  • Sensitive data, including financial and health information, is allegedly shared and used for targeted advertising.
  • The proposed class action covers users nationwide whose chats were allegedly shared between December 2022 and February 2026.

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