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Ford's new electric truck, 'Fathom,' starts at $28,350

Due in "fall 2027," Ford said Thursday that it won't reveal what Fathom looks like until early next year.

Ford's new electric truck, 'Fathom,' starts at $28,350

TL;DR

  • Ford's new electric truck is named Fathom and will start at $28,350.
  • It is scheduled for sale in fall 2027 and will be revealed in early 2027.
  • The Fathom is built on Ford's new Universal EV Platform (UEV), designed to cut costs.
  • It will feature a five-seat interior, a high-resolution touchscreen, a digital car key, and bidirectional power.
  • The truck will support Android Auto and Apple CarPlay but not Apple's next-generation CarPlay Ultra.
  • Fathom will be 'BlueCruise-capable,' with advanced driver assistance features expected to evolve.
  • The starting price includes a standard range lithium iron phosphate battery; range details are not yet disclosed.
  • Ford aims for the Fathom to compete with Tesla and Chinese EVs, building it in Louisville, Kentucky.
  • The Fathom's price point aims to be competitive in a market where average new cars cost $50,000.