economy
Rival stouts try to persuade British drinkers to look beyond Guinness
UK’s appetite for the Irish stout continues to rise, particularly among young people

TL;DR
- UK's demand for Irish stout is on the rise.
- Young people are a key demographic driving this growth.
- Rival stouts are attempting to attract British drinkers away from Guinness.
- The stout market in the UK is becoming more competitive.