tech

Apple approves Poke as the first AI agent on its Messages for Business platform

Poke, the startup that lets people use AI agents through simple text messages, has become the first AI agent approved for Apple’s Messages for Business platform.

Apple approves Poke as the first AI agent on its Messages for Business platform

TL;DR

  • Poke is the first AI agent approved for Apple's Messages for Business platform.
  • The platform allows businesses to communicate with customers via iMessage, but until now, not for third-party AI agents.
  • Poke enables everyday users to access AI capabilities through simple text messages for tasks like planning, calendar management, and smart home control.
  • Poke will operate on iMessage in addition to SMS, Telegram, and WhatsApp.
  • Apple's approval process involved verifying live support capabilities, clear AI identification, and adherence to Apple's interface guidelines.
  • The business model involves Poke paying Apple on a per-user basis, representing a new cost for AI startups and a potential revenue stream for Apple.
  • Poke is rolling out invites for users to transition to the iMessage experience.